Asian restaurant group raises awareness for children with movement difficulties in inspirational “climb to change a life” event in thailand

COCA Restaurants CEO Pitaya Phanphensophon (third left) leads climbers to the top of Khao Daeng.

HUA HIN, THAILAND – Leading Asian restaurant group, featuring COCA and Mango Tree restaurant brands, recently welcomed their franchisee teams from around the region to a climb in Thailand’s Sam Roi Yot national park in support of the Zy Movement Foundation, an organisation assisting children born with movement difficulties.

In a moving weekend of activities, franchisee partners from Hong Kong, India, Indonesia, Nepal, the Philippines and Vietnam joined the COCA and Mango Tree teams based in their Thai headquarters of Bangkok to help children from Zy Foundation climb the 750-metre Khao Daeng mountain.

Funds were raised to the tune of USD25,000 for Zy Foundation which will go towards a one-year’s worth of doctors visits for five families, training for 25 therapists specialising in assistance with children with movement difficulties and supporting future Zy Movement Foundation activities.

But it was the inspirational experience of helping and supporting the children during the difficult rocky climb, which often took up to three people per child, which left a strong impression on all participants who witnessed a level of courage and determination by the children that brought many close to tears.

“It was a moving experience for everyone,” said COCA Restaurants CEO Pitaya Phanphensophon. “We feel strongly that children deserve equal opportunities but some are less fortunate than others when born. So through this climb we are trying to create greater understanding of the millions of children with movement difficulties throughout Asia and to support and encourage the incredible efforts so far in their lives.”

Partners helped the courageous young climbers to the top of the mountain.

The Zy Movement Foundation was set up by Walter Lee, whose 11-year-old son Zy was among the 10 climbers with movement difficulties, all of whom came came with their families. For a snapshot of the climb see here:

“It means a lot to the children and their families to have this kind of support and I am very proud of them all,” Lee said. “The decency and compassion over the two days of the climb to a fellow human being by all participants, offering a hand from their hearts to realise unfulfilled dreams, is nothing short of an act of an angel. It gives the children a level of hope, dignity and camaraderie that is truly raises their spirits.”

A total of 70 people participated in the “Climb To Change A Life” project to Khao Daeng and Mango Tree’s Managing Partner and Managing Director Trevor MacKenzie said he hoped that it would lead to climbs in the countries of the restaurant group’s franchisee partners throughout Asia.

“It brought everyone together. We shared some very special moments as colleagues in the most human way possible and for this we are very grateful to the Zy Movement Foundation. The fight of the children as they climbed the mountain was a huge inspiration to us all,” he said. “There is a lot of interest to launch similar programmes overseas and we look forward to being a part of that in the years to come.”

Mango Tree Worldwide operates a total of 62 outlets worldwide, including 23 COCA Restaurants, 12 Mango Tree restaurants, 12 Mango Tree Cafés, seven Mango Tree Kitchens, four Mango Tree Bistros and one Mango Tree Deli, plus two Mango Chilis.